Evri – delivering positive press at the parcel firm Brits love to hate.

Evri, the UK’s biggest dedicated parcel delivery company, delivers more than 800 million parcels a year. After a series of high-profile service issues dominated media headlines in late 2022, it became a brand that Brits love to hate, attracting more bad press than good.

In the business’ pivotal 50th year, Evri set out ambitious plans to turn the tide on its reputation through a newly launched PR team and renewed media relations strategy. In the last year, Evri increased positive media coverage by 49% YOY, reduced negative press by 41% YOY and significantly increased Brand Index consideration and impression scores. Most recently, in YouGov's Best Brands Global Report Evri was ranked 8th in the top 10 most improved brands in the UK.