Zoe Melarkey

E.ON UK

Zoe leads communications for Ocado Retail, the world’s largest dedicated online supermarket. In three years, Zoe has transformed Ocado Retail’s communications approach, matching the business’s commercial appetite for growth with an ambitious comms strategy that is befitting a market leader. This year her achievements include:

1. Strengthening brand resonance and relevance through a 77% YoY increase in media coverage 2. Championing innovative initiatives that drive market differentiation such as 'Buy Woman Built' and 'Ocado Roots' 3. Challenging outdated brand perceptions, redefining media understanding of Ocado Retail, to position them as a go-to commentator on a range of issues Zoe’s experience both in-house and agency, coupled with her industry knowledge and proven strategic vision have seen her become an integral part of Ocado Retail’s success in recent years.